Founding Growth Marketer

About the role

We are looking for a Founding Growth Marketer to help Base360 reach short‑term rental operators and property management companies, turning attention into demo bookings, qualified leads and customers. This hands‑on, entrepreneurial role works directly with the founder to build our growth engine from the ground up.

Key responsibilities

• Own one or multiple growth channels end‑to‑end, set strategy, launch campaigns and take responsibility for results.
• Generate qualified leads and drive demo bookings through paid ads, SEO, outbound outreach, referrals and industry partnerships.
• Run fast experiments on hooks, audiences, funnels and offers, scaling what works and stopping what doesn’t.
• Apply AI tools to research, copywriting, targeting, content production and automation.
• Build and optimise funnels and landing pages to improve conversion from first impression to paying customer.

Required profile

• Fast learner who can pick up new growth channels and tools quickly.
• Resourceful, self‑directed and motivated to achieve goals without detailed instructions.
• Analytical mindset comfortable with data, attribution and turning insights into action.
• Commercially focused, measuring success by qualified demand and customers rather than just impressions.

Required skills

• Paid advertising (e.g., Google Ads, Meta Ads)
• Search engine optimisation (SEO)
• Outbound prospecting
• Content creation and lifecycle marketing
• Partnership development
• Use of AI tools for research, copy and automation

What we offer

• Opportunity to help build the AI operating system for short‑term rental businesses.
• Direct collaboration with the founder and ownership from day one.
• Competitive salary with performance‑based incentives.
• Hands‑on, entrepreneurial environment where your work directly impacts the business.