Sales & Marketing Specialist

About the role

Boipays is looking for a Sales & Marketing Specialist to drive customer acquisition and growth across African SMEs. The role covers sales strategy, partnership building and marketing campaign execution, and is open to remote work.

Key responsibilities

• Develop and run outbound and inbound sales strategies.
• Identify and close partnerships with SMEs and enterprise clients.
• Run digital marketing campaigns across social and paid channels.
• Work with product and growth teams to improve conversion.
• Analyze customer acquisition data and optimize funnels.
• Build and manage sales pipelines using CRM tools.

Required profile

• 3+ years of experience in sales, marketing or growth roles.
• Strong understanding of SaaS or fintech sales cycles.
• Excellent communication and negotiation skills.
• Ability to work in a fast-paced startup environment.

Required skills

• Experience with CRM tools such as HubSpot and Salesforce.
• Knowledge of Google Analytics, Meta Ads, LinkedIn Sales Navigator and email marketing.

To apply, send your CV, LinkedIn profile, GitHub profile and a short introduction by email to the company's careers team.