Sales Development Representative - UK Market

About the role

Flutterwave, a payment infrastructure company, is looking for a Sales Development Representative (SDR) with strong knowledge of the UK market to join its Enterprise Sales team. The SDR identifies potential customers in the UK, generates new business opportunities, manages leads through the sales pipeline and sets up sales closers for success. The role is full-time.

Key responsibilities

• Generate leads to maintain a pipeline of UK-based prospects and create new business opportunities.
• Run multi-channel outbound outreach (email, phone and LinkedIn) to UK decision-makers, working UK business hours and following UK direct-marketing rules.
• Nurture relationships with customers, identify their needs and qualify their interests and viability.
• Move qualified leads through the funnel, connect them to a salesperson and arrange meetings, emails or calls.
• Collaborate with the sales team to develop strategies for reaching UK sales targets.
• Follow up with interested prospects who did not purchase.
• Identify best practices, including UK-specific outreach approaches, to refine the lead-generation playbook.
• Stay up to date on UK market trends, competition, regulatory changes and industry developments in payments, fintech and cross-border payments into Africa.
• Partner with internal stakeholders to streamline client onboarding and the initial customer experience.
• Manage a small portfolio of existing UK Enterprise clients, supporting administrative functions, FX trading and cross-selling opportunities.
• Protect personal information in line with data privacy policies, UK GDPR and PECR.

Required profile

• 5-9 years of experience as an SDR, with a track record of exceeding lead targets and sales quotas.
• Demonstrable knowledge of the UK market, its payments and fintech ecosystem and the buying behaviour of UK merchants and enterprises.
• Experience prospecting UK businesses; an existing network in UK payments, fintech, e-commerce, travel or Africa-focused corridors is an advantage.
• Working awareness of UK regulations relevant to payments and outbound sales (e.g. FCA, UK GDPR, PECR).
• Bachelor's degree in business, sales or a related field.

Required skills

• Proficiency in CRM software.
• Strong verbal and written communication skills.
• Sales techniques and strategies, negotiation and analytical skills.
• Ability to work independently and as part of a team, and to work UK business hours.