YouTube & Social Media Manager

About the role

Lesson360 is looking for a motivated YouTube & Social Media Manager to lead the digital presence of Lesson360 Studios across YouTube, Facebook, Instagram, TikTok, LinkedIn and other platforms. The role combines content publishing, channel optimisation and audience‑growth strategy while collaborating closely with creators and the production team.

Key responsibilities

• Manage and grow multiple YouTube channels and social media accounts.
• Upload, schedule and optimise videos and posts using SEO best practices.
• Craft compelling titles, descriptions, tags, captions and hashtags.
• Monitor analytics, prepare performance reports and adjust strategies.
• Develop tactics to improve audience retention, watch time, reach and follower growth.
• Maintain publishing calendars and coordinate with creators, editors and designers.
• Identify trends, recommend new content ideas and manage playlists, thumbnails and subtitles.
• Stay up‑to‑date with platform algorithm changes and industry trends.

Required profile

• Minimum 2 years experience managing YouTube channels and social media platforms.
• Strong analytical, communication and organisational abilities.
• Ability to work independently, handle multiple projects and meet deadlines in a fast‑paced environment.
• Creative mindset with attention to detail and passion for digital content.

Required skills

• YouTube Studio and YouTube Analytics
• Facebook, Instagram, TikTok and LinkedIn platforms
• YouTube SEO and content optimisation
• Social media management and content‑scheduling tools