Trade Sales & Merchandising Executive

About the role

The Trade Sales & Merchandising Executive will promote and sell the Dragon Totem and Cook‑On product ranges to supermarkets, malls, shops and wholesale markets across Lagos. The role combines formal retail account development with fast‑paced B2B trading in local markets, ensuring product placement, sales growth and timely payment collection.

Key responsibilities

• Identify and approach new retail outlets, present product lines and negotiate terms (quantity, price, payment, shelf placement).
• Complete all registration paperwork to onboard outlets as Royal Molson customers.
• Sell to wholesale and B2B buyers in major Lagos markets, meeting minimum order quantities and maintaining approved price lists.
• Maintain regular visits to opened accounts, monitor stock levels, merchandising standards and address any issues.
• Build repeat‑order relationships with retailers and wholesalers to secure monthly sales.
• Follow a prescribed route plan and report sales activity to the Sales Manager.

Required profile

• Entry‑level candidate with up to 12 months of relevant sales experience.
• Willingness to work field‑based, traveling across Lagos Island and mainland markets.
• Strong negotiation, communication and relationship‑building abilities.
• Ability to handle paperwork accurately and meet sales targets.

Required skills