Manager, Marketing and Communications

About the role

Harley Reed, a UK and pan-African professional services firm founded in 1991, is looking for a strategic, creative and commercially minded Manager, Marketing and Communications to lead its marketing and brand communications across its growing pan-African business. The role shapes how Harley Reed is positioned across multiple markets, strengthens its brand presence and drives marketing initiatives that support business growth across its advisory, knowledge and assurance services.

Key responsibilities

• Develop and execute integrated marketing and communications strategies aligned with the Group's business objectives.
• Lead digital and traditional marketing campaigns to strengthen brand visibility, generate leads and support business development.
• Oversee content development, thought leadership, marketing collateral and communications across relevant platforms.
• Manage brand identity, messaging and reputation across the Group and its country offices.
• Conduct market research and competitor analysis to identify growth opportunities.
• Build relationships with clients, partners, media organisations and other key stakeholders.
• Monitor campaign performance, analyse marketing data and provide actionable recommendations.
• Lead the marketing and communications team and coordinate initiatives across country offices.

Required profile

• Bachelor's degree in Marketing, Communications, Business Administration or a related field.
• At least six years of relevant marketing, communications or brand management experience.
• Proven experience developing and managing successful marketing campaigns.
• Experience across multiple markets or within a professional services environment is beneficial.
• Professional marketing qualifications (ACIM, MCIM or Chartered Marketer) and a Master's degree are an advantage; multilingual proficiency, especially in English and French, is also an advantage.

Required skills

• Digital marketing: SEO/SEM, social media, email marketing and online advertising.
• Website management, marketing analytics and design tools such as Adobe Creative Suite or Canva.
• Excellent communication, leadership, analytical and stakeholder management skills.