Lead Generation Specialist (CRM & LinkedIn Outreach)

About the role

TalaTech, a digital solutions agency helping businesses navigate Web2 and Web3, is looking for a proactive and highly organized CRM Manager to drive outbound lead generation and pipeline management. You will manage the core CRM platform (Reevo), build targeted prospect lists, run automated email sequences and lead direct engagement on LinkedIn to qualify leads and book meetings for the account management team.

Key responsibilities

• Manage and maintain the company CRM and contact database (Reevo)
• Record, organize and update incoming leads and contacts
• Follow up with leads via email, calls, WhatsApp, LinkedIn or other channels
• Build targeted contact and prospect lists for business development
• Research and identify new leads and potential clients
• Track lead interactions, responses, follow-ups and progress, ensuring no qualified lead is missed
• Keep CRM records accurate, complete and properly categorized
• Support lead generation and outreach activities
• Prepare simple reports on leads, follow-ups, conversions and pipeline activity
• Work closely with the Growth and Sales teams to move prospects through the pipeline

Required profile

• 1-3 years in sales development (SDR/BDR), CRM administration or B2B lead generation within a fast-paced agency or tech environment
• Analytical approach: ability to track open rates, reply rates and conversion metrics to A/B test and optimize outreach campaigns

To apply, candidates should send their resume and a brief note describing their most successful LinkedIn outreach strategy or a time they optimized a CRM sequence to increase meeting booking rates.