Digital Marketer

About the role

Princeps Credit Systems Limited is looking for a highly motivated Digital Marketer to lead its online presence and drive growth through innovative digital strategies. You will enhance brand visibility, generate leads, and maximize conversions across multiple channels.

Key responsibilities

• Develop and execute comprehensive digital marketing strategies for products, services, and brand across online platforms.
• Create and manage engaging content for website, social media, email campaigns, and other digital channels.
• Optimize website and landing pages for SEO to improve organic traffic and user experience.
• Manage and optimize online advertising campaigns, including PPC, display ads, and retargeting.
• Monitor KPIs such as traffic, conversion rates, and ROI to assess effectiveness.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Collaborate with sales, media, design, and development teams to align marketing efforts with business objectives.

Required profile

• Bachelor’s degree in Marketing, Mass Communications, or related field.
• Minimum of 3 years’ experience in digital marketing, preferably in fintech.
• Proven experience with SEO, SEM, social media, email and content marketing.
• Strong analytical abilities and results‑driven mindset.

Required skills

• Google Analytics
• Google Ads
• Facebook Ads Manager
• CRM software

What we offer

• Competitive salary (NGN 3,000,000 – NGN 3,600,000 per year)
• Health insurance
• Performance and year‑end 13th month bonuses
• Leave allowance and annual leave
• Employee investment advantage with higher interest rates