Social Media Growth Manager

About the role

The Social Media Growth Manager will lead audience expansion and engagement for The Forge Academy’s online learning platform, targeting kids, teens, and their parents. Working remotely from Nigeria, you will design and execute platform‑specific strategies to boost reach and interaction across multiple social channels.

Key responsibilities

• Plan, create and schedule content for Instagram, TikTok, YouTube, Facebook and X, aligning with the brand voice and audience needs.
• Collaborate with educators and designers to develop campaigns and editorial calendars tailored to youth and parent audiences.
• Monitor analytics, interpret performance data and adjust tactics to improve growth metrics.
• Respond to comments and messages, manage community interactions and coordinate social media experiments and collaborations.
• Stay up‑to‑date with platform trends, test new features and report insights to inform broader marketing decisions.

Required profile

• Proven experience growing and managing social media platforms, preferably for education, youth‑focused or entertainment brands.
• Strong communication and writing abilities to produce clear, age‑appropriate copy.
• Excellent organizational skills with the capacity to handle multiple campaigns and deadlines.
• Collaborative mindset to work closely with educators, designers and leadership.

Required skills

• Social Media Marketing and Social Media Optimization (SMO) expertise.
• Hands‑on experience with Instagram, TikTok, YouTube, Facebook and X.
• Proficiency in social media analytics tools for tracking performance and data‑driven decision making.