Digital Marketer & Content Creator

About the role

We are seeking a creative, result‑driven Digital Marketer & Content Creator to expand our online presence and generate high‑quality leads for our study abroad and consulting services. The role combines content production, social media management, and paid‑media execution.

Key responsibilities

• Develop and implement digital marketing strategies to boost brand awareness and student engagement.
• Create and schedule engaging content for Instagram, TikTok, Facebook, LinkedIn, YouTube and other platforms.
• Produce, edit and publish short‑form videos, reels, graphics and promotional materials.
• Manage social media accounts, maintain posting calendars and respond to prospective student inquiries.
• Design educational content on study‑abroad opportunities, visa guidance, scholarships and success stories.
• Plan, launch and optimise paid campaigns on Meta, Google and other channels.
• Monitor analytics, track performance and refine tactics to improve lead conversion.
• Collaborate with internal teams for events, webinars and recruitment drives.

Required profile

• Bachelor’s degree in Marketing, Mass Communication, Digital Media or related field (preferred).
• Minimum 2 years of experience in digital marketing, content creation or social‑media management.
• Strong written and verbal communication skills with a storytelling mindset.
• Ability to work independently, meet deadlines and adapt to fast‑changing trends.
• Portfolio showcasing previous content or social‑media projects is a plus.

Required skills

• Proficiency with Canva, CapCut and Adobe Creative Suite.
• Experience using Meta Ads Manager and Google Ads.
• Knowledge of SEO, analytics tools and basic performance reporting.

What we offer

• Competitive salary package.
• Hybrid work model (3 days onsite, 2 days remote).
• Laptop and mobile phone provided.
• Career growth and professional development opportunities.
• Creative, collaborative environment in the international education consulting sector.