Business Development Associate

About the role

Straw & Company, a strategy consulting firm that partners with brands and agencies to drive measurable growth, is looking for a commercially minded, proactive and relationship-driven Business Development Executive to help expand its client portfolio. The role covers identifying new business, prospecting, client acquisition, account management and owning the revenue pipeline.

Key responsibilities

• Identify and pursue new business opportunities with corporate organisations, consumer brands, marketing agencies and other target sectors.
• Research prospective clients, understand their priorities and identify where STRAW can add value.
• Build and maintain relationships with CEOs, business owners, marketing leaders and other key decision-makers.
• Generate leads, initiate conversations and manage the sales pipeline from prospecting to contract closure.
• Develop proposals, presentations and commercial pitches with the Consulting team.
• Coordinate client meetings, negotiations and commercial agreements.
• Nurture existing clients to find repeat business and account growth.
• Maintain accurate records of leads, opportunities, proposals and sales performance.

Required profile

• Bachelor's degree in Business, Marketing, Economics or a related field, or equivalent practical experience.
• 3 to 5 years of experience in business development, B2B sales, consulting, professional services or a related field.
• Ability to manage a client portfolio and work in a fast-paced, cross-functional environment.

Required skills

• Strong sales acumen, commercial awareness, negotiation and relationship-building skills.
• Ability to research businesses, identify opportunities and engage senior decision-makers.
• Strong organisational skills to handle multiple opportunities at once.
• Owns the full proposal process, assesses the competitive landscape and tracks market trends.