Regional Sales Manager – Animal Feed

About the role

We are looking for a dynamic Regional Sales Manager to lead our animal feed business across South‑West Nigeria. You will be responsible for driving revenue growth, managing a team of Area Sales Managers and field representatives, and building strong relationships with farmers and feed distributors.

Key responsibilities

• Lead, coach and motivate a team of Area Sales Managers and field sales representatives, conducting performance reviews and fostering a high‑performance culture.
• Develop and implement a regional sales strategy, set territory plans, revenue targets and market development priorities.
• Own regional revenue, volume and margin targets, analyse KPI data, identify gaps and execute corrective actions.
• Partner with marketing to deliver brand activation, farmer education programmes, field demonstrations and trade events.
• Negotiate and close high‑value sales agreements, distribution contracts and strategic partnerships while protecting margins.
• Monitor competitor activity, pricing trends and market developments, providing intelligence reports to the national sales director.
• Consolidate sales forecasts, pipeline reports and budgets to support inventory, production and financial planning.

Required profile

• Bachelor’s degree or HND from a recognised institution.
• Minimum 5 years of experience in sales, preferably within the animal feed or agribusiness sector.
• Strong communication, interpersonal, negotiation and problem‑solving abilities.

Required skills