Marketing & Business Development Executive – Healthcare
Skipper Eye-Q Hospital · Lagos
Job description
About the role
We are seeking a dynamic Marketing & Business Development Executive to drive brand visibility and revenue growth for Skipper Eye‑Q Hospital’s eye‑care services. The role blends strategic marketing, client acquisition and partnership management within a fast‑moving healthcare environment.
Key responsibilities
- Develop and execute integrated marketing plans and campaigns to raise awareness of eye‑care services.
- Identify, pursue and close new business opportunities with corporate clients, HMOs and referral partners.
- Generate leads, manage the sales pipeline and convert prospects into long‑term contracts.
- Prepare proposals, tenders and quotations; negotiate contracts and service agreements.
- Conduct market research to monitor trends, competitor activity and customer needs.
- Collaborate with internal teams to ensure smooth onboarding and delivery for new clients.
- Track performance metrics and produce regular business development reports.
Required profile
- Bachelor’s degree in Marketing, Business Administration, Healthcare Management or a related field.
- 2–4 years of proven experience in healthcare marketing, hospital sales or business development.
- Strong understanding of hospital processes, healthcare sales cycles and tender procedures.
- Demonstrated ability to win contracts and achieve revenue targets.
Required skills
- Excellent communication and presentation abilities.
- Strong negotiation and stakeholder‑management skills.
- Result‑oriented mindset with solid business acumen.
- Ability to work independently and meet sales targets.
- Proficiency in Microsoft Office and familiarity with CRM tools.
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Published 1 month ago
Expires 3 weeks from now
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Skipper Eye-Q Hospital
Lagos