YouTube & Social Media Manager

About the role

We are seeking a highly motivated and results‑driven YouTube & Social Media Manager to lead Lesson360 Studios’ digital presence across YouTube, Facebook, Instagram, TikTok, LinkedIn and other platforms. The role involves publishing content, optimizing channels, analysing performance and developing strategies to boost engagement and brand visibility while collaborating with creators and the production team.

Key responsibilities

• Manage and grow multiple YouTube channels and social media accounts.
• Upload, schedule and optimise videos and posts using SEO best practices.
• Craft compelling titles, descriptions, tags, captions and hashtags.
• Monitor analytics, generate performance reports and recommend improvements.
• Develop strategies to increase audience retention, watch time, reach and follower growth.
• Maintain content publishing calendars across all platforms.
• Collaborate with creators, editors, designers and production staff to ensure timely delivery.
• Identify trends, suggest new content ideas and manage playlists, thumbnails and subtitles.

Required profile

• Minimum 2 years experience managing YouTube channels and social media platforms.
• Strong analytical, communication and organisational abilities.
• Ability to work independently, handle multiple projects and meet deadlines in a fast‑paced environment.

Required skills

• YouTube Studio
• YouTube Analytics
• Facebook
• Instagram
• TikTok
• LinkedIn
• Social media management tools
• SEO for video and social content