Search Engine Optimization Manager

About the role

IbiFoundry.com.ng is looking for a Search Engine Optimization Manager for a full-time, on-site position in Jalingo. The role plans and executes SEO strategies to improve organic search visibility, drive qualified traffic and support overall marketing objectives.

Key responsibilities

• Perform technical and content-focused SEO audits and recommend improvements
• Conduct keyword research to inform content and campaigns
• Manage link-building initiatives with ethical practices
• Monitor performance using web analytics tools and report on results
• Collaborate with content creators, developers and marketing colleagues to implement on-page and off-page optimizations
• Refine strategies based on data and industry trends

Required profile

• Bachelor's degree in Marketing, Communications, Business or a related field, or equivalent practical experience in SEO and digital marketing
• Ability to work on-site in Jalingo, manage multiple projects and stay up to date with SEO best practices and algorithm updates
• Strong analytical, problem-solving and communication skills, able to present insights to technical and non-technical stakeholders

Required skills

• SEO audits and on-page optimization
• Keyword research and search intent analysis
• Link building and off-page SEO
• Web analytics and performance tracking
• Marketing strategy and collaboration
• Experience with major search engines, SEO tools (e.g. Google Search Console, Google Analytics, keyword research platforms) and CMS platforms is beneficial

Candidates are asked to visit the company website first and then apply by answering a simple question about the website's first page colour via WhatsApp.