Remote Social Media Manager for Automotive Publication

About the role

The Drive, a leading online automotive publication, is looking for a remote Social Media Manager to drive audience growth and engagement across its digital channels. The ideal candidate combines data‑driven insight with creative storytelling and a passion for car culture.

Key responsibilities

• Develop and execute social media strategies and content calendars.
• Collaborate with editors, writers, and other stakeholders to align messaging.
• Edit, post, and optimize video content; manage YouTube channel growth.
• Identify emerging trends and shape the brand’s voice on social platforms.
• Write, edit, and support newsletter creation and distribution.
• Implement social media best practices and assist with audience performance reporting.

Required profile

• 3+ years of experience in social media and audience development.
• Background in automotive media or a digitally focused publication.
• Outstanding writing and editing abilities.
• Proven success growing audiences on video‑first platforms.
• Familiarity with data analytics tools and social distribution platforms.
• Experience with newsletter development and best practices.

Required skills

• YouTube channel management
• Social media management platforms
• Data analytics tools for audience insights
• Newsletter creation and distribution tools

What we offer

• Medical, dental, vision, and life insurance
• Fitness reimbursement
• Unlimited PTO
• Remote‑first work environment
• Parental leave
• Matching 401k
• Equity package