Offline Marketing Executive – Printing Services

About the role

We are looking for a proactive Offline Marketing Executive to boost business growth for our printing company. You will engage directly with corporate clients, SMEs, agencies, and educational institutions to promote our services, showcase our capabilities, and generate new business opportunities.

Key responsibilities

• Visit corporate organisations, SMEs, agencies, schools and other prospects to present printing services.
• Distribute print samples, catalogues and promotional materials.
• Identify and pursue new business opportunities to increase sales and market presence.
• Build and maintain strong relationships with existing and prospective clients.
• Plan and coordinate participation in trade exhibitions, business fairs, networking events and industry conferences.
• Organise product demonstrations and presentations.
• Execute offline marketing campaigns and promotional activities.
• Monitor competitor activities and market trends.
• Gather customer feedback and market insights.
• Collaborate with Sales and Production teams to ensure excellent customer experience.
• Prepare regular reports on marketing activities, client visits and leads generated.

Required profile

• Bachelor’s degree in Marketing, Business Administration, Communications or related field.
• Minimum 2 years experience in offline/field marketing, business development or B2B sales.
• Experience in printing, advertising, branding or FMCG is a plus.
• Excellent communication, negotiation and presentation abilities.
• Strong interpersonal and relationship‑building skills.
• Highly organised with good planning and time‑management.
• Self‑motivated, able to work independently and meet targets.
• Willingness to travel within Lagos for client meetings and events.

Required skills

• Microsoft Word
• Microsoft Excel
• Microsoft PowerPoint

What we offer

• Competitive net salary of NGN 250,000 per month.
• Opportunity to grow within a dynamic printing business.
• Engaging field work with diverse clients.