Digital Marketer

About the role

The Digital Marketer will design, launch and optimise online campaigns that promote artists, labels and music releases across social media, digital streaming platforms and other digital channels. This full‑time hybrid position combines on‑site collaboration in Abuja with flexible work‑from‑home days, allowing you to work closely with internal teams and clients.

Key responsibilities

• Develop and execute digital marketing strategies tailored to music promotion.
• Manage social media calendars, create content and run paid and organic campaigns.
• Coordinate influencer outreach and playlist placement initiatives.
• Track performance using web analytics tools and prepare detailed campaign reports.
• Analyse data insights to refine targeting, messaging and overall campaign effectiveness.

Required profile

• Proven experience in digital marketing, preferably within music, entertainment or creative industries.
• Strong social media marketing skills, including content creation, community engagement and paid promotion.
• Ability to generate and nurture audience leads and fan bases.
• Excellent communication, time‑management and collaboration abilities in a fast‑paced environment.

Required skills

• Meta Business Suite
• Google Analytics