Analyst - Sponsorship Product Launches (Edutainment, Marketing NG)

About the role

MTN is hiring an Analyst for its Marketing division in Lagos (Ikoyi), reporting to the Manager of Sponsorship Music Product Launches Lifestyle Edutainment. The role supports the execution, coordination and performance tracking of sponsorships, partnerships and events, and helps deliver sponsorship initiatives aligned with the brand and communications strategy.

Key responsibilities

• Facilitate reports for all sponsorship and events touchpoints so that ROI and objectives are met
• Handle all sponsorships and alliances related to brand and communications
• Complete sourcing and procurement activities such as purchase orders and procurement requests
• Plan expertise and resources for technology, security and network audit assignments and special requests
• Liaise with cross-functional units and with the legal division on contractual agreements (MOUs and SLAs)
• Assess sponsorship proposals and coordinate sponsorship activities across brand and communications segments
• Implement metrics to measure the impact of sponsorship and event processes, and monitor audience engagement, brand visibility and experiential effectiveness
• Work with creative agencies and manage multiple concurrent activations across regions or audience segments while keeping brand standards consistent

Required profile

• First degree in a business-related or social science discipline; CIM certification is an added advantage
• Fluency in English
• 3 to 7 years of experience, including work in a medium-sized organization
• Experience in sponsorship and promotions, and in executing sponsorship plans in the telecom or FMCG sector
• Marketing experience, either on the client side or the agency side