Sales Representative – FMCG

About the role

The Sales Representative will promote and sell fast‑moving consumer goods (FMCG) to wholesalers, retailers, and distributors within the assigned territory. You will be responsible for expanding market coverage, ensuring product visibility, and building strong customer relationships.

Key responsibilities

• Sell and promote FMCG products to wholesalers, retailers, and distributors.
• Identify new business opportunities and expand market coverage.
• Ensure product visibility, availability, and proper merchandising at retail outlets.
• Maintain accurate sales records, invoices, and daily sales reports.
• Monitor customer accounts, manage credit sales, and follow up on outstanding payments.
• Collect market intelligence, including competitor activities and customer feedback, and report to management.
• Ensure compliance with company pricing policies, trade terms, and sales procedures.
• Meet or exceed assigned sales targets and performance indicators.
• Build and maintain strong, long‑term customer relationships.

Required profile

• OND in Accounting or a related field.
• Minimum of 1 year experience in FMCG sales.
• Proven experience selling fast‑moving consumer goods in a competitive market.

Required skills