Regional Manager – Sales & Marketing (Healthcare)

About the role

The Regional Manager will lead the sales and marketing team for Alfred and Victoria Associates in Abuja, driving revenue growth across hospitals, pharmacies and health‑care distributors. Reporting to the National Sales Manager, the role combines strategic planning, team leadership and market analysis to meet regional targets.

Key responsibilities

• Develop and execute regional sales strategies, forecast requirements and achieve financial targets.
• Lead, coach and evaluate Sales Managers, Key Account Managers and sales representatives through field visits, performance appraisals and salary reviews.
• Analyse market trends, customer feedback and competitive pressures to adjust tactics and route‑to‑market plans.
• Prepare regular sales forecasts, budgets and reports, monitoring performance against goals.
• Manage accounts receivable, collections and credit control to ensure healthy cash flow.
• Build and maintain relationships with hospitals, pharmacies, distributors and other health‑care stakeholders.
• Coordinate with manufacturing and supply‑chain functions to ensure product availability.
• Implement trade promotions, monitor spend and evaluate effectiveness.

Required profile

• Bachelor’s degree in Business Administration, Marketing, Pharmacy, Health Sciences or related field.
• 8–12 years progressive sales and marketing experience, including 3–5 years in a regional senior management role.
• Proven track record in the healthcare, pharmaceutical or medical devices sector.
• Demonstrated ability to achieve and exceed sales targets and manage budgets.
• Willingness to travel frequently across the region and relocate to Abuja if needed.

Required skills

• Proficiency in Microsoft Excel.
• Proficiency in Microsoft PowerPoint.