Head of Growth

About the role

CredPal, a financial technology company offering credit cards and investment solutions, is looking for a Head of Growth to lead its revenue expansion across retail and business verticals. This is a full-time, senior-level position with a hybrid arrangement, focused on turning growth initiatives into measurable revenue through customer acquisition, activation, retention and monetization.

Key responsibilities

• Own the end-to-end growth roadmap for retail and business products and align growth initiatives with revenue KPIs.
• Develop and run sales and marketing strategies to acquire, activate and retain customers, and plan multi-channel campaigns across digital and offline channels.
• Drive conversion rate optimization across landing pages, app onboarding, email campaigns and sales funnels.
• Lead credit card, business credit and FX product adoption campaigns and meet monthly credit disbursement, FX volume and GMV targets.
• Run growth experiments (A/B tests, creative trials) and monitor CAC, LTV, ROI and churn.
• Explore co-marketing and sponsorship opportunities and lead expansion into new segments and geographies.
• Lead a cross-functional growth team covering sales, marketing, partnerships and analytics, fostering a performance-focused culture.

Required profile

• Bachelor's degree in Marketing, Business Administration or a related field; a Master's is a plus.
• At least 4 years of proven success driving revenue growth in a fintech, payments, lending or high-growth tech company.
• Strong background in sales-led growth, performance marketing and customer lifecycle optimization.
• Deep understanding of credit products, FX and cross-border payments.

Required skills

• Digital marketing: SEO, SEM, email marketing and paid social advertising.
• Data analysis tools such as Google Analytics, Mixpanel or Tableau, and familiarity with A/B testing frameworks.
• Project management and strong communication and collaboration skills.

What we offer

• Competitive salary with performance-based bonuses.
• Professional development opportunities and career growth.
• A collaborative, inclusive work culture and supportive management team.