Business Development Officer

About the role

The Business Development Officer will drive new revenue by leveraging social media and digital channels to identify, engage and convert prospects. Working from our Lagos office, you will shape online outreach strategies that align with the company’s growth objectives.

Key responsibilities

• Identify and generate new business opportunities through social media platforms and digital channels.
• Develop and execute social‑media‑based business development strategies to attract and convert leads.
• Engage potential clients via LinkedIn outreach, social engagement and online networking.
• Manage and grow the company’s online presence and brand visibility across relevant platforms.
• Create and share value‑driven content that promotes services and attracts prospects.
• Monitor social media trends and use insights to uncover market opportunities.
• Conduct online prospecting and lead‑generation campaigns, schedule meetings and present offerings.
• Collaborate with marketing and management teams to align digital outreach with growth plans.
• Track, analyse and report lead‑generation performance; maintain a prospect database and follow up on leads.

Required profile

• Minimum BSc degree.
• At least 2 years of experience in a similar business development or digital outreach role.

Required skills

• LinkedIn outreach.
• Proficiency with major social media platforms (e.g., Facebook, Twitter, Instagram).