Social Media Marketing Manager

About the role

We are looking for a dynamic Social Media Marketing Manager to lead our online presence and engage audiences for our hospitality brand. The role involves creating compelling content, managing campaigns, and analysing performance to drive growth.

Key responsibilities

• Develop and execute social media marketing strategies aligned with brand objectives.
• Manage all company social media accounts, publishing posts, videos, reels and stories.
• Maintain a content calendar and ensure timely delivery of engaging content.
• Monitor trends, identify growth opportunities and engage with followers.
• Plan, launch and optimise paid social media advertising campaigns.
• Track performance metrics, generate regular reports and provide insights.
• Collaborate with marketing and creative teams to ensure brand consistency.
• Stay updated on the latest digital marketing and social media developments.

Required profile

• Minimum BSc degree.
• At least 2 years of experience in a similar social media marketing role.
• Strong written and visual communication skills.
• Ability to work independently and as part of a team.

Required skills