Social Media Executive

About the role

The Social Media Executive will drive the company’s online presence by creating and executing social media strategies that align with business goals. This role involves producing engaging content, managing community interactions, and supporting both organic and paid campaigns across all platforms.

Key responsibilities

• Develop and implement social media strategies aligned with business objectives.
• Create, schedule, and publish engaging content on all social media platforms.
• Manage the company’s online presence, ensuring consistent brand messaging.
• Monitor audience engagement and respond promptly to comments, messages, and inquiries.
• Plan and execute organic and paid social media campaigns.
• Track, analyse, and report campaign performance, providing insights for continuous improvement.
• Collaborate with internal teams to promote services, events, and campaigns.
• Stay up‑to‑date with digital marketing trends and recommend innovative ideas to enhance brand visibility.

Required profile

• Minimum of a BSc degree.
• At least 2 years of experience in a similar social media role.
• Entry‑level qualification as indicated.

Required skills