Digital Marketing and Social Media Officer

About the role

We are looking for a proactive Digital Marketing and Social Media Officer to boost the online presence of our serviced apartments. You will manage the website, handle bookings, and create engaging content that drives enquiries and occupancy.

Key responsibilities

• Update the company website with accurate apartment details, pricing, and images.
• Manage online bookings, enquiries, and Paystack payment tracking.
• Maintain all social media platforms, ensuring a consistent and engaging brand voice.
• Plan and execute digital marketing campaigns to increase visibility and bookings.
• Create flyers, adverts, social media creatives, videos, and other promotional materials.
• Monitor competitors and market trends to identify new marketing opportunities.
• Ensure information across all digital channels is current and consistent.

Required profile

• 2–3 years of experience in short‑let, serviced‑apartment, hotel, or property‑management marketing.
• Proven track record of generating enquiries and bookings through digital channels.
• Highly accountable, trustworthy, and able to work independently.
• Strong communication, organisational, and problem‑solving abilities.

Required skills

• Graphic design using Canva, Adobe Photoshop, Adobe Illustrator or similar tools.
• Basic video editing for platforms such as Instagram, TikTok, and Facebook.
• Content creation and copywriting for adverts, captions, and website copy.
• Social media management with Meta Business Suite, Instagram, and Facebook.
• Website content management and Paystack payment handling.