Community and Growth Manager

About the role

The Community and Growth Manager will lead the end‑to‑end ambassador programme for Shopnest, driving recruitment, training and activation of sellers across Nigeria. Reporting to senior leadership, you will combine field outreach with data‑driven measurement to grow a sustainable seller community.

Key responsibilities

• Recruit, screen and certify ambassadors, active sellers, campus organisers and micro‑influencers, managing the full funnel from application to active selling.
• Coach ambassadors to meet recruitment targets, run briefings, monitor performance and, when necessary, recommend de‑certification.
• Maintain the ambassador community through campaign packs, incentive calendars, communication channels and feedback loops into training material.
• Identify, approach and sign business communities, trade associations, cooperatives, guilds and online seller groups as recruitment partners; negotiate terms and run activation events.
• Produce recruitment creatives, toolkits, seller testimonials and short‑form videos for WhatsApp, Instagram, TikTok and Facebook in collaboration with design and marketing teams.
• Track attribution of ambassador codes, campaign links and partner referrals to registered, paying sellers and 90‑day retention; report weekly pipeline and monthly scorecard.
• Provide market insights on pricing, product gaps and objections to inform product and pricing strategy.

Required profile

• Proven experience building or managing a community, ambassador or field‑sales network in Nigeria with quantifiable results.
• Demonstrated ability to recruit, train and hold accountable a distributed group that does not report directly to you.
• Comfortable working in markets, associations, campuses and seller groups, with strong negotiation and partnership skills.
• Analytical mindset with ability to track metrics, produce reports and translate field feedback into actionable recommendations.

Required skills

What we offer

• Contractor role with a monthly remuneration of NGN 250,000 – 400,000.
• Opportunity to shape a fast‑growing seller ecosystem in the retail and FMCG sector.
• Collaborative environment with access to design, marketing and product teams.