Social Media Manager

About the role

The Aman Health Maintenance Organisation is seeking a proactive Social Media Manager to lead its digital presence. You will shape and execute social media strategies that support the company’s marketing and business goals within the healthcare sector.

Key responsibilities

• Develop and implement social media strategies aligned with marketing and business objectives.
• Manage and grow the company’s accounts on Instagram, Facebook, LinkedIn, TikTok, X and other relevant platforms.
• Create, curate and publish engaging content such as posts, videos, stories and campaigns.
• Maintain a content calendar to ensure consistent and timely communication.
• Monitor platforms, respond to comments and messages, and nurture positive follower relationships.
• Track trends, audience behavior and competitor activity to identify growth opportunities.
• Plan and execute campaigns to generate awareness, engagement, leads and sales.
• Collaborate with marketing, sales and creative teams to ensure consistent brand messaging.
• Report on KPIs including reach, engagement, follower growth, leads, conversions and campaign performance.
• Manage paid social media advertising campaigns where applicable and protect the company’s online reputation.

Required profile

• Minimum BSc degree.
• At least 1 year of experience in a similar social media role.

Required skills

• Instagram
• Facebook
• LinkedIn
• TikTok
• X (formerly Twitter)