Sales Representative – Business Partner for Professional Haircare

About the role

The Business Partner – L’Oréal Professionnel will drive sales growth for the professional haircare division in Lagos, Nigeria. Reporting to the Business Unit Head, the role focuses on expanding salon accounts, acquiring new customers, and strengthening brand presence.

Key responsibilities

• Achieve monthly sales targets and develop account‑level plans to increase product penetration and repeat purchases.
• Build and maintain strong relationships with salon owners, managers and hairstylists through regular visits and tailored support.
• Identify and onboard new salons, expand distribution, and reactivate dormant accounts.
• Collaborate with the technical education team to recruit salons for training, workshops and brand events.
• Monitor stock availability, ensure proper merchandising and support timely replenishment.
• Prepare regular sales reports, maintain CRM data and provide market feedback to the Business Unit Head.

Required profile

• 2–4 years of B2B sales or business development experience, preferably in FMCG, professional beauty or salon products.
• Strong commercial awareness, negotiation skills and a target‑driven mindset.
• Excellent communication, presentation and interpersonal abilities.
• Ability to work independently, manage multiple accounts and travel within the territory.

Required skills

• Proficiency in Microsoft Excel
• Proficiency in Microsoft PowerPoint
• Experience using CRM tools