Sales and Marketing Executive

About the role

Dafway Systems Limited is seeking a Sales and Marketing Executive to promote its digital solutions in the Lagos market. You will be responsible for generating leads, presenting products, and converting prospects into paying customers while building strong relationships.

Key responsibilities

• Identify and reach out to potential customers who could benefit from Dafway's digital solutions.
• Generate qualified leads through direct marketing, referrals, networking, social media and other sales channels.
• Present and demonstrate Dafway's products and services, explaining features, benefits and pricing.
• Convert interested prospects into paying customers and guide them through registration and onboarding.
• Maintain accurate records of sales activities, customer interactions and conversions.
• Meet weekly and monthly sales targets and provide regular performance updates.

Required profile

• Strong communication, negotiation and interpersonal skills.
• Confidence in approaching and engaging prospective customers.
• Genuine interest in sales, marketing and business development.
• Proactive attitude with a willingness to work towards sales targets.
• Good organizational and time‑management abilities.
• Ability to work independently and as part of a team.