Marketing Assistant

About the role

This full-time Marketing Assistant role supports the team in running a wide range of marketing initiatives, from traditional, field and trade campaigns (print, branded materials, media purchases, product demonstrations, roadshows and exhibitions) to digital marketing across search engines, email, YouTube, websites and other online platforms. A key focus is working with the communications manager to turn sales inquiries coming through the website, social media, WhatsApp and other digital channels into leads, and building a pipeline of potential partners.

Key responsibilities

• Assist in coordinating marketing and advertising campaigns, including traditional, field and trade activities across print, branded materials, media buys, product demos, roadshows and exhibitions.
• Manage digital marketing campaigns across search, email, YouTube, websites and other online channels.
• Collaborate with the communications manager to track and resolve sales inquiries from the website, social media, WhatsApp and other digital sources.
• Maintain a partnership pipeline with prospect details, contact information, relationship status and next steps.
• Research and identify potential partners in clean energy, finance, real estate, retail, technology, government and sustainability sectors.
• Monitor outreach, document responses, organise meeting agendas, follow up and record outcomes, deliverables, deadlines, responsibilities and pending actions.

Required profile

• Bachelor's degree or HND in Marketing, Business Administration, Marketing Communications or a related field.
• 1 to 2 years of marketing experience, preferably in consumer products, energy, technology, FMCG, retail or similar commercial industries.
• Experience supporting sales teams with lead generation, conversions and marketing performance evaluation.
• Creativity, communication, collaboration and organisation skills.

Required skills

• Proficiency in Canva, Microsoft Office or Google Workspace, with particular strength in spreadsheets and presentations.
• Strong creative writing and public presentation abilities.