Copywriter & Content Creator (Real Estate)

About the role

We are looking for a creative and detail‑oriented Copywriter/Content Creator to join Fhemfel Homes in Abuja. You will craft compelling copy and engaging video content across a range of marketing channels, helping to strengthen our brand and drive customer action.

Key responsibilities

• Write clear, persuasive copy for video scripts, social media, newsletters, brochures, ads, blogs and other marketing materials.
• Create and appear in engaging video content for digital campaigns.
• Collaborate with videographers and the digital marketing team to develop concepts, messaging and scripts.
• Research industry trends, real‑estate market developments and competitor content to produce relevant material.
• Edit and proofread all content to ensure accuracy, consistency and brand alignment.
• Optimize copy for SEO to improve visibility and organic traffic.
• Develop headlines, taglines, slogans and calls‑to‑action that generate qualified leads.
• Adapt writing style for different platforms, audiences and campaign objectives.

Required profile

• Minimum 2 years of experience in copywriting or content creation.
• Excellent writing, editing and proofreading abilities.
• Strong understanding of digital marketing, social media and SEO best practices.
• Ability to produce persuasive, audience‑focused content.
• Good research, storytelling and communication skills.
• Experience in the real‑estate sector is a plus.

Required skills

• AI writing tools
• Content management platforms