Marketing Manager

About the role

The Marketing Manager will lead brand strategy and execution for pharmaceutical products within the Nigerian market. This senior role combines market analysis, product planning, and field‑force training to drive growth and brand competitiveness.

Key responsibilities

• Develop and execute brand strategy.
• Conduct marketing and market‑share analysis.
• Plan product launches and go‑to‑market execution.
• Provide product training and coaching to field‑force teams.
• Manage marketing communications and promotional campaigns.
• Perform market research, competitor analysis, and growth strategy development.
• Monitor marketing performance, ROI, and brand competitiveness.

Required profile

• B. Pharm or PharmD (mandatory).
• MBA is a strong advantage.
• 4–7 years of pharmaceutical marketing/brand management experience.
• At least 15 years of overall industry, sales or marketing experience.
• Strong understanding of ethical pharmaceutical marketing in Nigeria.
• Proven experience managing pharmaceutical brands and supporting field‑force performance.
• Excellent analytical, communication, presentation and leadership abilities.
• High integrity, ownership mindset and result orientation.
• Willingness to travel extensively across Nigeria.

Required skills