Trade Marketing Representative

About the role

BAT Nigeria is seeking Trade Marketing Representatives to join its Marketing and Sales team. The role focuses on building strong relationships with retailers, driving product distribution, and executing trade‑marketing strategies across a defined territory.

Key responsibilities

• Own performance across your territory and maintain strong retailer relationships.
• Plan and execute retailer visits, address questions, resolve issues, and monitor contract compliance.
• Implement cycle, regional and district activities to meet national and area‑level objectives.
• Maintain inventory levels and achieve brand distribution targets.
• Collaborate on special projects with other trade‑marketing account representatives.

Required profile

• Bachelor’s degree or Higher National Diploma in Marketing, Business or a related field.
• Excellent sales, marketing and negotiation abilities.
• Valid driver’s licence and willingness to travel extensively.
• Strategic thinker with strong business acumen and proven leadership in building trade partnerships.

Required skills

What we offer

• Competitive salary with market‑leading bonus.
• Comprehensive benefits package.
• Continuous learning, development, feedback and coaching.