Social Media Manager

About the role

We are looking for a proactive Social Media Manager to lead our online presence across Instagram, Facebook, TikTok and other platforms. You will create and execute content strategies that showcase our vehicle inventory, financing offers and brand campaigns, turning social interactions into qualified leads.

Key responsibilities

• Develop daily and weekly content plans for vehicle listings, promotions and brand storytelling.
• Produce engaging captions, posts, stories, reels and other formats that attract potential customers.
• Respond promptly to comments, direct messages and enquiries, qualifying leads for the sales team.
• Collaborate with graphic designers, content creators and sales staff to launch integrated digital campaigns.
• Monitor analytics (reach, engagement, leads, conversions) and adjust strategies based on performance data.
• Support paid social advertising and optimise campaigns for maximum reach and lead generation.
• Grow the audience organically through consistent, high‑quality content and stay updated on platform trends.

Required profile

• Entry‑level to 2 years of experience in social media management, digital marketing or related fields.
• Strong written and verbal communication skills.
• Ability to handle customer enquiries professionally and convert interactions into leads.
• Creative mindset with a focus on commercial results.

Required skills

• Instagram
• Facebook
• TikTok
• Social media analytics
• Paid social advertising (preferred)