Sales and Business Development Executive

About the role

The Lion Company Apparel (TLCA) is seeking a dynamic Sales and Business Development Executive to drive growth across corporate, retail and bulk‑order channels. You will identify new opportunities, build relationships and deliver tailored apparel solutions to a diverse client base.

Key responsibilities

• Identify and pursue new business opportunities for TLCA.
• Research and build a pipeline of potential corporate, retail, institutional, and bulk‑order clients.
• Approach companies, organisations, hotels, schools, event planners, retailers and other potential partners.
• Develop and maintain relationships with existing and prospective clients.
• Present TLCA’s products, services and corporate/bulk‑order solutions to potential clients.
• Prepare and send proposals, quotations and relevant sales materials.
• Negotiate commercial terms within approved company guidelines.
• Identify opportunities for branded apparel, corporate gifts, uniforms, bulk purchases and special projects.
• Explore potential retail partnerships, stockist opportunities and new sales channels.
• Maintain an updated database and pipeline of prospects, leads and active opportunities.

Required profile

• Minimum of 2 years’ experience in business development, B2B sales, corporate sales, partnerships or a related role.
• Proven ability to generate leads and convert opportunities into revenue.
• Excellent communication, presentation, and negotiation skills.
• Strong relationship‑building and networking abilities.
• Commercially minded with a strong understanding of sales.
• Comfortable making cold calls, sending proposals, and approaching new businesses.
• Strong follow‑up and lead management skills.
• Ability to work with targets and measurable business objectives.
• Experience in fashion, apparel, retail, branding, corporate sales, or creative industries is an advantage.
• A strong existing business network is an added advantage.

Required skills

• Microsoft Office/Google Workspace
• Basic CRM or sales‑tracking tools