Marketing Communications (MarCom) Manager

About the role

We are seeking a Marketing Communications (MarCom) Manager to join the pre‑opening team of Hyatt Regency Lagos Ikeja. The role will develop and execute integrated marketing and communication strategies that promote the hotel brand, drive revenue and enhance guest engagement.

Key responsibilities

• Develop and implement comprehensive marketing and communications plans aligned with hotel revenue goals.
• Manage brand positioning and ensure compliance with Hyatt brand guidelines.
• Oversee digital marketing channels, including website, SEO/SEM, email campaigns and social media platforms.
• Plan and execute online and offline advertising campaigns.
• Manage public relations activities, media outreach, press releases and influencer partnerships.
• Coordinate photo shoots, video production and content creation for promotional use.
• Collaborate with Sales, Events and Revenue teams to drive business across rooms, F&B and events.
• Monitor market trends, competitor activities and customer insights.
• Track campaign performance using analytics tools and optimise strategies.
• Manage marketing budgets and ensure ROI on campaigns.
• Maintain relationships with agencies, vendors and media partners.

Required profile

• Bachelor’s degree in marketing, communications, business or a related field.
• 4–7 years of experience in marketing or communications, preferably within hospitality or luxury brands.
• Strong written and verbal communication skills.
• Creative thinking with strong attention to detail.
• Ability to manage multiple projects and deadlines.

Required skills

• Google Analytics
• Social Media Advertising platforms
• CRM systems
• SEO and SEM