Social Media & Creative Strategist

Key responsibilities

• Develop and execute social media and content strategies across relevant platforms.
• Create and coordinate engaging content including posts, reels, captions, campaigns, and visual concepts.
• Develop creative concepts aligned with brand identity and target audience.
• Manage social media calendars, publishing, audience engagement, and community management.
• Monitor social media trends and identify opportunities to improve brand visibility and engagement.
• Collaborate with designers, photographers, videographers, and other creatives.
• Track content and social media performance and recommend improvements.
• Support campaigns, collaborations, events, and other brand‑building initiatives.

Required profile

• HND in Marketing, Communications, Creative Arts, Media, or related field.
• 2–4 years’ experience in social media, content, creative strategy, or digital marketing.
• Strong content creation and social media management skills.
• Strong understanding of branding, audience engagement, and digital trends.
• Excellent creative thinking, visual storytelling, and communication skills.
• Proficiency in Canva and social media management/content tools.
• Strong portfolio of social media/content work.
• Creative, proactive, organised, and commercially aware.