Senior Creative Designer

About the role

We need a creative designer who can both express and direct the Shuttlers brand across thousands of creative pieces. As Shuttlers evolves into a mobility operating system powering commutes across Africa, the visual brand must convey thoughtful craft in every pixel and build trust in daily routines.

Key responsibilities

• Set and uphold visual standards, originate strong ideas, and ensure high‑quality output from the design team.
• Lead designers through briefs, reviews and execution, coaching talent and tackling the toughest design problems.
• Identify recurring visual patterns and turn them into reusable grids, components, templates and documented guidance.
• Own and evolve brand artifacts such as typography, colour, illustration, iconography and motifs, ensuring consistent use.
• Direct concept, art direction and production of key visuals, campaigns, digital advertising and promotional creative.
• Guide signage, print collateral, environmental applications and event creative to keep physical expression aligned with the brand system.
• Maintain the quality and direction of illustrations, icons and supporting graphics that extend the brand into product experiences.

Required profile

• Deliver end‑to‑end creative work from concept to production‑ready assets while setting the craft benchmark.
• Provide clear briefs, rigorous yet constructive critique, and hands‑on support to Associate and Analyst designers.
• Drive adoption and evolution of the Shuttlers Visual System, codifying patterns into reusable assets.
• Maintain exemplary design hygiene with organized source files, clear naming and documented decisions.
• Proactively identify inconsistencies or opportunities for improvement and act on them under the Head of Product & Design.

Required skills

• Senior‑level visual craft and judgment demonstrated through a strong portfolio.
• Deep fluency in vector‑based design using both Figma and Illustrator.
• 6+ years of senior creative design experience in brand, marketing or product‑led environments.
• Proven experience leading and developing designers, writing briefs and delivering constructive critique.
• Hands‑on experience building and extending design systems.
• Clear communication and collaboration with product, marketing and brand stakeholders.
• Strong organization, design hygiene and ability to manage multiple projects without compromising craft.
• Creative authorship with AI tools, refining generated material into original design.