Marketing & Communications Officer

About the role

We are seeking a creative, data‑driven, and results‑oriented Marketing and Communications Officer to work closely with the Growth team in executing digital marketing strategies, advertising campaigns, and integrated communication initiatives. The role supports customer acquisition, conversion, retention, brand awareness, and overall business growth.

Key responsibilities

• Contribute to brand identity development and create high‑quality written, visual and multimedia content for all platforms.
• Plan, execute and optimise paid digital campaigns across Google, Meta, LinkedIn and other channels to drive user acquisition and lead generation.
• Develop and manage targeted email campaigns, automation workflows and lifecycle messaging to engage and retain users.
• Curate and manage social media content, fostering audience engagement and community growth.
• Use analytics tools (Google Analytics, Meta Ads Manager) to measure performance, generate reports and recommend data‑driven improvements.
• Coordinate end‑to‑end execution of marketing campaigns and organise physical or virtual events to promote brand awareness.
• Build and maintain relationships with media, influencers and partners to enhance public image.
• Conduct market and competitor research to monitor trends and inform strategy.
• Collaborate with product, sales and design teams to ensure alignment of messaging and go‑to‑market plans.
• Support internal communication strategies to ensure clarity across departments.

Required profile

• Bachelor’s degree in Marketing, Communications, Business or a related field.
• Minimum 3 years’ experience in digital marketing, preferably in fintech or high‑growth companies.
• Proven experience managing digital ad platforms such as Google, Facebook, Snapchat, TikTok and LinkedIn.
• Proficiency with email marketing tools like Mailchimp, HubSpot or Brevo.
• Strong understanding of marketing metrics, funnel analysis and performance reporting.
• Excellent written and verbal communication skills.
• Ability to think creatively and execute growth‑driven strategies.
• Experience with analytics tools and dashboards (Google Analytics, Data Studio).
• Knowledge of SEO, content marketing and CRM platforms.
• Self‑starter attitude with ability to work independently and collaboratively.

Required skills

• Google Ads
• Meta (Facebook) Ads
• Snapchat Ads
• TikTok Ads
• LinkedIn Ads
• Mailchimp
• HubSpot
• Brevo
• Google Analytics
• Data Studio
• SEO
• CRM platforms

What we offer

• Professional development opportunities.
• Collaborative and inclusive work culture.
• Opportunity to work with cutting‑edge products and technologies.
• Supportive and approachable management team dedicated to your success.