HubSpot CMS & SEO/UX Specialist

About the role

We are looking for an experienced HubSpot CMS & SEO/UX Specialist to lead the migration and redesign of our marketing website. The role combines hands‑on CMS development, search‑engine optimisation and user‑experience design to deliver a fast, responsive and conversion‑focused site for a B2B SaaS service.

Key responsibilities

• Upgrade and migrate 15+ existing pages to HubSpot CMS, ensuring clean code, responsive layouts and optimal performance.
• Implement SEO best practices including URL mapping, 301 redirects, meta‑tag optimisation, structured data, sitemap and robots.txt configuration.
• Redesign site architecture, navigation and visual hierarchy to improve user experience and conversion rates.
• Configure HubSpot Marketing, Sales and Service Hub Pro tools, set up ticket pipelines, automation, knowledge base and live chat.
• Integrate CRM workflows and ensure seamless data flow between HubSpot and other systems.
• Monitor post‑migration performance, provide recommendations and document best‑practice guidelines for future maintenance.

Required profile

• Proven HubSpot CMS implementation experience with portfolio or examples.
• Strong understanding of HubSpot Marketing, Sales and Service Hub Pro tools.
• Competency in front‑end development (HTML, CSS, HubL) and UX best practices.
• Experience applying SEO fundamentals and conversion‑rate optimisation techniques.
• Excellent communication skills to translate requirements into actionable results.

Required skills

• HubSpot CMS
• HubSpot Marketing Hub Pro
• HubSpot Sales Hub Pro
• HubSpot Service Hub Pro
• HTML
• CSS
• HubL
• SEO
• Conversion‑rate optimisation (CRO)
• CRM workflow automation