Digital & Social Media Marketer

About the role

We are looking for a creative and results‑driven Digital & Social Media Marketer to manage Sanitary Wares Limited’s online presence, boost brand awareness and generate leads across digital channels.

Key responsibilities

• Develop and implement digital marketing strategies to promote the company’s sanitary products.
• Manage and grow social media platforms including Facebook, Instagram, TikTok, LinkedIn and X.
• Create engaging graphics, videos, captions and promotional materials.
• Plan and execute social media campaigns to increase visibility and customer engagement.
• Monitor trends, competitor activity and optimise paid advertising on social media and search engines.
• Respond to customer inquiries, generate leads and support sales efforts.
• Track, analyse and report campaign performance using analytics tools.
• Maintain and update the company website when required.

Required profile

• OND, HND or Bachelor’s degree in Marketing, Mass Communication, Business Administration or related field.
• Proven experience in digital marketing and social media management.
• Excellent written and verbal communication skills.
• Strong creativity, attention to detail and ability to work independently.

Required skills

• Content creation tools such as Canva and Adobe Creative Suite.
• Advertising platforms: Facebook Ads, Instagram Ads and Google Ads.
• Search Engine Optimisation (SEO) principles.