Digital Marketing Executive

About the role

We are looking for a Digital Marketing Executive to manage and grow Omegi Autos’ presence across Instagram, TikTok, Facebook and other digital channels, creating engaging content and generating qualified leads for our sales team.

Key responsibilities

• Manage and grow Omegi Autos’ presence across Instagram, TikTok, Facebook and other relevant digital channels.
• Create, schedule and publish engaging content for vehicles, financing offers, promotions and the Omegi Autos brand.
• Generate qualified leads and enquiries for the sales team through organic and paid campaigns.
• Develop short‑form content ideas for Reels, TikTok, Stories and other social formats.
• Write compelling captions, advertisements and promotional copy.
• Collaborate with photographers, videographers, graphic designers and the sales team to produce high‑quality automotive content.
• Promote available vehicles and vehicle‑financing offers effectively.
• Respond to and properly route social‑media enquiries to the sales team.
• Track campaign performance, leads, engagement, reach, conversions and other relevant KPIs.
• Identify marketing trends, competitor activity and opportunities to improve Omegi Autos’ market presence.
• Maintain a consistent, professional brand image across all channels.

Required profile

• Minimum OND or equivalent qualification.
• At least 2 years of relevant digital marketing, social media or content marketing experience preferred.
• Strong understanding of Instagram, TikTok, Facebook and digital advertising.
• Strong communication, copywriting and content‑planning skills.
• Ability to create content that generates enquiries rather than simply views and followers.
• Basic knowledge of Meta Ads and digital analytics is highly desirable.
• Automotive marketing or sales experience is an advantage but not compulsory.
• Comfortable working with targets, deadlines and measurable KPIs.
• Must be proactive, creative, organised and commercially minded.

Required skills

• Instagram
• TikTok
• Facebook
• Meta Ads
• digital analytics