Digital Marketer – Drive Campaigns & Growth

About the role

We are looking for a creative, result‑driven Digital Marketer to design, launch and optimise campaigns that boost brand awareness, website traffic and sales. The role combines strategic planning with hands‑on execution across multiple digital channels.

Key responsibilities

• Plan, execute and optimise paid campaigns on Meta (Facebook & Instagram), Google, LinkedIn, TikTok and other platforms.
• Manage the company’s social media presence, increasing engagement and follower growth.
• Develop and run email marketing and customer‑retention initiatives.
• Monitor website performance with Google Analytics and recommend improvements.
• Conduct keyword research and apply SEO best practices to improve rankings.
• Track performance metrics, analyse data and produce regular reports with actionable insights.
• Collaborate with cross‑functional teams for product launches, promotions and other marketing initiatives.
• Manage digital marketing budgets, ensuring campaigns stay within allocated spend.

Required profile

• Bachelor’s degree in Marketing, Business Administration, Communications or a related field.
• 2–4 years of hands‑on experience in digital marketing.
• Strong analytical and problem‑solving abilities with excellent written and verbal communication.
• Creative mindset, attention to detail and ability to manage multiple projects in a fast‑paced environment.

Required skills

• Meta Ads Manager
• Google Ads
• Google Analytics
• Email marketing platforms
• Social media management tools
• SEO
• SEM
• Content marketing
• Digital advertising