Branding & Marketing Manager

About the role

IfeanHealth Nigeria Limited is seeking a Branding & Marketing Manager to develop and implement branding and marketing strategies that strengthen the company's market positioning and visibility in the healthcare sector.

Key responsibilities

• Develop and implement branding and marketing strategies aligned with organisational goals, ensuring consistent brand identity, messaging, tone, and visual standards across all channels.
• Lead and manage marketing campaigns for services, programmes, partnerships, and events, overseeing content creation for social media, website, newsletters, brochures, presentations, and other communication materials.
• Conduct market and competitor research to identify trends, customer needs, and growth opportunities, using insights to refine strategies, messaging, and campaigns.

Required profile

• Bachelor's degree in Marketing, Mass Communication, Business Administration, Public Relations, Advertising, or a related field.
• Proven experience developing and implementing marketing campaigns and strategies.
• Experience in brand management, digital marketing, and content strategy.
• Experience managing or coordinating creative teams.

Required skills

• Canva
• Meta Business Suite
• Google Analytics