Business Development / Sales & Marketing Executive

About the role

We are seeking a dynamic Business Development / Sales & Marketing Executive to drive revenue growth for our automotive services division in Lagos. The role involves identifying new opportunities, building relationships with corporate and fleet clients, and executing targeted marketing campaigns.

Key responsibilities

• Identify, develop, and pursue new business opportunities to increase revenue.
• Build and maintain relationships with corporate organisations, fleet operators, insurance companies and individual customers.
• Develop and implement sales and marketing strategies aligned with business objectives.
• Generate leads, conduct prospecting activities and convert opportunities into long‑term clients.
• Promote workshop services, preventive maintenance programmes and fleet management solutions.
• Prepare and deliver business proposals, presentations and quotations.
• Conduct market research to identify trends, customer needs and competitor activities.
• Manage digital marketing campaigns across social media, email and other platforms.
• Represent the company at networking events, exhibitions and industry meetings.
• Collaborate with internal teams to ensure excellent service delivery and customer satisfaction.
• Monitor sales performance and provide regular reports and recommendations.

Required profile

• Bachelor's Degree or HND in Marketing, Business Administration, Communications or a related field.
• 3–5 years of experience in business development, sales or marketing, preferably in the automotive industry.
• Proven track record of achieving revenue targets and securing new business.
• Strong understanding of customer acquisition, relationship management and strategic sales techniques.
• Excellent communication, negotiation, presentation and networking abilities.

Required skills

• Proficiency with Microsoft Office applications.
• Experience using CRM systems.
• Knowledge of digital marketing tools and platforms.