Product Marketing Managers: GTM Brief Review for Bike Repair Tool

Job Description

We are seeking experienced Product Marketing Managers, Go-To-Market (GTM) Strategists, and Product Managers to participate in a paid research assignment reviewing a proposed go-to-market strategy for a bicycle repair shop appointment management tool.

The selected candidate will evaluate a short GTM brief, assess its target audience assumptions, product positioning, proposed messaging, and launch strategy, and provide written strategic feedback.

Responsibilities

• Review and evaluate a go-to-market strategy brief.

• Identify unsupported assumptions and distinguish them from evidence-backed claims.

• Assess potential weaknesses and risks in the proposed positioning and launch plan.

• Prepare a concise written report outlining strategic findings.

• Recommend one low-cost validation step to test the riskiest assumption without conducting new market outreach.

Requirements

• Professional experience in Product Marketing, Go-To-Market Strategy, or Product Management.

• Strong analytical, critical-thinking, and problem-solving skills.

• Understanding of market validation, product positioning, and launch strategies.

• Ability to evaluate business plans and communicate findings clearly in writing.

• Experience with retail software, independent retail operations, or local service businesses is an advantage, but not mandatory.

Engagement Details

• Work arrangement: Fully remote.

• Engagement type: One-time independent contractor assignment.

• Schedule: Flexible and asynchronous.

• Compensation: $45 one-time, payable after the submitted work is reviewed and approved.

Further opportunities may be available depending on project requirements and performance.